Are you an imposter?

Welcome to The Lonely Marketer. A sanctuary for those of us navigating the marketing landscape solo or wearing multiple hats within our organization.

Once per week I send out learnings, musings, and practical tips for surviving (and thriving) as a marketer.

If this was forwarded to you, you can subscribe for free here.

Hey marketers!

I hope your week has been productive and impactful.

It’s end of quarter for me and has been incredibly busy, which brings me to my topic for today…

I missed publishing last week.

There were two reasons for this

1. It was a travel week and it was just hectic all around.

2. I couldn’t think of anything to write about.

The first reason is completely justifiable. We get busy, it can be tough to go go go all the time. We’re finite creatures and only have so many mental calories to give.

The second reason is really just an excuse.

There is always something to share or talk about.

We all have our own unique experiences and perspectives. Which can provide value to someone else.

You never when something you feel is obvious could be a breakthrough moment for someone else.

But there was also something deeper in that second reason.

Imposter syndrome.

It’s something many of us struggle with. I’m confident many of you reading this right now have felt it at some point in your career.

I’ll share a bit of my journey and some principles, tactics, and inspiration I’ve found to move past it.